Blue Chalk Media has won two Gold Awards at the 2025 NYX Awards, bringing our total to 18 honors from the competition. Roadrunners Rise took home the Gold in the School/Universities Video category, while Game On won in the Sports Video category.

Roadrunners Rise, created with Metropolitan State University of Denver, launched the University’s fundraising campaign by celebrating the spirit of the roadrunner through the voices of students, alumni, and faculty, set to the spoken word performance of Bobby LeFrebre.

Game On, developed with USA Today and CICC, explores basketball’s surprising rise in rural China, culminating in the exciting “Village NBA” tournament, where local teams face off in front of 20,000 fans.

The NYX Awards recognize outstanding work in the creative industries globally, and we’re grateful to our clients and team for making these projects possible.