Press Release: Blue Chalk Media Launches
November 20, 2013
Digital Start-up Blue Chalk Media Embraces New Era of Visual Storytelling
BROOKLYN, NY, Nov. 20, 2013—Blue Chalk Media, a new visual communications company founded by Greg Moyer, went live online today at bluechalk.com. Blue Chalk, launching at a complicated time in the evolution of the visual media industries, sees rich possibilities for rethinking how best to create and convey picture-led stories in a digital world.
“The media industry is full of opportunity for Blue Chalk Media to incubate a new era of rich media storytelling as digital distribution pushes traditional media brands to ‘go mobile,’" said Greg Moyer, Blue Chalk Media founder and chief executive officer. “It's a time when photojournalists, videographers, editors and writers can collaborate to tell stories in innovative, more immersive ways.”
Blue Chalk Media brings together industry professionals with roots in photojournalism, documentary film, cable television and digital communications. The company is working with journalism and nonprofit clients to tell visually-impactful nonfiction stories.
Blue Chalk created its first project, First Sight: Sonia & Anita, in collaboration with photographer Brent Stirton, cinematographer Robert Wilson, editor Greg Snider, composer Tyler Strickland and Blue Chalk executive producer Rob Finch. The project was commissioned by the nonprofit WonderWork, which provides miracle surgeries for children. Excerpts are currently available on bluechalk.com.
“Our experience since opening the doors in May points to the need for visual storytellers to take an active hand in inventing their own futures,” said Moyer. “We are humbled to be working with esteemed partners to create powerful visual stories and new distribution channels for our upcoming work. In the end, the audience is the winner.”
Blue Chalk Media opened for business on May 20, 2013 in Brooklyn, NY with four founding staff members and a satellite office in Portland, OR. In addition to WonderWork, Blue Chalk has completed projects for clients including NPR, ProPublica, production companies Part2 Pictures and Wall to Wall, as well as several regional arts organizations.
Director of Digital Communications