Iconic Projects

Feb. 1, 2025  :  With Lippincott
Next Project: MaineCare: The Road To Health →
About the Project

Blue Chalk collaborated with global creative consultancy Lippincott on two branded videos in Denver, Colorado, and Los Angeles, California ahead of NewCo’s North American brand launch. 

Filmed in a documentary-style while adhering to strict branding guidelines, the films highlight collaboration, partnership, and innovation within building solutions products. They also showcase iconic, community-advancing projects across North America. 

Filmed in Colorado, “Smart Cities” draws attention to the Populus Hotel, an eye-catching iconic structure, which achieved its aesthetic and sustainability goals without sacrificing strength and form. Filmed in Los Angeles, “Resilient Cities” profiles NewCo’s partnership with Climate Resolve, an LA-based non-profit dedicated to bringing climate-resilient building solutions—such as shingles with smog-reducing technology—to underresourced communities across the city.

Contributors
  • Amy Polansky, Head of Production
  • Jessica Stewart, Production Manager
  • Mariko Fujinaka, Post-Production Manager
  • Natalie Eng, Assistant Editor
  • Tim McLaughlin, Editor
  • Konrad Wokcik, Production Assistant
  • Alisha Jucevic, Still Photography & Production Assistant
  • Aaliah Hartley, Still Photography
  • Frank Pickel, Still Photography
  • Jose Castro, Sound Mxer
  • Cody Troyer, Sound Mxer
  • George Knowles, Assistant Camera
  • Kayla Caldeira, Assistant Camera
  • Frank Pickell, Drone
  • Will Gardner, Director of Photography
  • Jazzy Greene, Director of Photography
  • Mariel Rodriguez-McGill, Produer
  • Jesse Crowell, Executive Producer
Services Provided
  • Color Grading
  • Original Cinematography
  • Original Sound Design
  • Original Still Photography
  • Post-Production
  • Pre-Production