Lowe’s How To

Feb. 27, 2024  :  With Lowe's
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About the Project

Blue Chalk worked with Lowe's to create a series of videos for its YouTube channel. The playful and informative videos introduce viewers to real homeowners who tackle DIY projects in their kitchens and backyards, along with the help of a Lowe's Red Vest Associate! From learning how to tile floors and give cabinets a fresh coat of paint to building a paver walkway and installing a window air conditioner, each video empowers viewers to tackle their own home improvement projects with confidence.

Contributors
  • Ty Boespflug, Talent
  • Jesse Crowell, Creative Director / Executive Producer
  • Lynny Brown, Talent
  • Parker Hall, Talent
  • Jessi Little, Talent
  • Cheyenne Thorpe, Talent
  • Shain Brenden, Talent
  • Mariel Rodriguez-McGill, Director/Producer
  • Julianne Sato-Parker, Director / Producer
  • Brooke Herbert, Director
  • Caroline Weaver, Associate Producer / Editor
  • Jason Jazzy Greene, Director of Photography
  • Dillon Deaton, Director of Photography
  • Hunter Hampton, Director of Photography
  • Sean Khuon-Paige, Assistant Camera
  • Monica Garvin, Assistant Camera
  • Rudy Kovasckitz, Assistant Camera
  • Jim Cooke, Sound Mixer
  • Victoria Dennis, Sound Mixer
  • Lynn Singer, Teleprompter
  • Kayla Caldeira, Still Photography
  • José Márquez, Editor
  • Ian Miller, Assistant Editor
  • Natalie Eng, Assistant Editor
  • Troy Micheau, Sound Design
  • Jim Cooke, Sound Design
  • Robert Crosby, Color
  • Conner Lee, Motion Graphics and Design
  • Ty Boespflug and Cheyenne Thorpe, Additional footage
  • Amy Polansky, Production Manager
  • Sebastián Weinberg, Production Manager
  • Jessica Stewart, Production Manager
  • Mariko Fujinaka, Production Manager / Post Production Supervisor
Services Provided
  • Casting
  • Copywriting
  • Creative Development
  • Original Cinematography
  • Original Motion Graphics
  • Original Still Photography
  • Post-Production
  • Research
  • Scripting
  • Story Development